Ten years ago, the majority of gamers enjoyed their favourite titles on console or PC, nowadays 51% of the planet's total 2.5 billion gamers use their mobile devices to play their favourite games. All too often this monumental shift in power has been written off as a fad by industry experts leading to a lack of in-depth analysis.
As a result, generalizations and misnomers abound as to the reason behind the success of the mobile gaming industry. In this article we attempt to right t
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