SMS has become a globally adopted channel of communication. Endless chains of private messages have exposed the opportunities text messaging holds as a service channel. The usage of mobile phones is rising fast globally. In a recent survey, the respondents showed SMS has an open rate of 98%. SMS marketing's pro benefit is that texts within 3 minutes of delivery, 90% of recipients open the text message. You only need to get the marketing edge right to hoist your business above the compet
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